"Your face is a canvas." Intensify-Me allows you to experiment and play with different makeup styles and how these would look on you. By taking a frontal picture of your face, the app will calculate your face symmetry to give a real example of how certain makeup will look on you. Ask Intensify-Me for makeup suggestions, upload makeup examples and synchronize it to your own face. In addition, for every look you'll get a step by step tutorial and M.A.C Cosmetics names for each makeup element. Intensify-Me helps users get a great look without trial and error or the need for makeup removal.
A persona is a tool used by designers to represent the target market for a specific product or service. This persona is built from the recompilation of a large group who share similar needs, goals, values, lifestyles, and tastes. For this project, I developed two personas.
Aimee is a teenager who acquired the Intensify-Me App because she wants to learn in-style make-up techniques without looking like "a joke."
The Intensify-Me App market focuses on both teenagers and young adults. The App's goal is to educate and empower these women by instructing and suggesting the best make-up looks for their individual characteristics, cultures, and tastes.
Page is a young adult who downloaded the App because she wants to refresh her make-up style and differentiate a night-style from an on-the-job look.
These wireframes were the initial stages of the Intensify-Me App. These were done in order to do some user experience testing with both computer and paper prototypes.